Despite receiving intense backlash in the past regarding their joint lingerie shoots being so inappropriate, supermodel Heidi Klum is back at it again.

She and her daughter Leni, were seen silencing critics by posing for a new campaign without any care in the world. This was for their own personal brand of intimates called Intimissimi.

The 52 year old model was slammed in the past for doing joint shoots with her daughter and calling it a moment of pride for her to be able to pose with her.

In the latest shoot, which was shared on Instagram, she and Heidi were dressed up in matching cashmere knitwear. The pair showed off their incredible figures while appearing in the video together with Heidi dressed up in a pale cream jumper, while Leni opted for a more subtle brown color.

Leni captioned the Instagram post with: “I live in these super soft and cosy shirts! My latest campaign with my mother for the iconic Ultralight with Cashmere Shirts!”

The mother-daughter duo faced serious backlash when they both posed for a host of lingerie campaigns together earlier this year, with some going as far as to brand the pictures as so inappropriate and just plain weird.