The famous partnership between Bud Light and Dylan Mulvaney has recently ignited a huge debate with the company losing billions.
Fans and followers of the popular beverage company have opted to stop purchasing and drinking beer after the famous and controversial trans activist was seen taking part in its marketing campaign.
Experts claim the sales have literally fallen off a cliff and it’s very evident that people are in no mood of having the famous drink after seeing the activist being the front face of one of its leading campaigns.
“It’s quite clear that no one wants anything to do with it anymore. From celebs to famous personalities, everyone is dropping down Dylan and therefore, it just does not make sense why the company would still choose to keep ties with the activist”- mentioned one insider and expert on the matter.
Many took to their accounts on social media to blast the company for the decision while others called for a huge boycott that really did affect sales by a huge margin.
In one of the firm’s recent marketing projects, Dylan could be seen sporting jewels, plenty of makeup, and some huge accessories. Similarly, her smile and smirks did not go unnoticed and were certainly not appreciated. One fan went as far as to mention how they would certainly never be making a purchase again as this behavior was beyond acceptable.
The activist could be seen celebrating one year of being a woman and therefore opted to celebrate with nothing but Bud Light after being declared the new face of the top beverage-producing company’s latest marketing campaign.
We’ve seen celebs like Kid Rock and many others take center stage and urge others to boycott the activist as they ended all partnerships with the brand ever since it announced its new campaign featuring Dylan.